Transforming Strangers Into Loving Customers
Q Framework is a systematic marketing formula developed by QliQ to help you transform strangers into avid lovers of your brand.
It all starts with the Strategic Review. Here, we work closely with you to develop a marketing blueprint and content calendar. Next, we’ll create a series of engaging propositions to nurture your prospective buyers through each stage of the framework.
Q Framework is effective for both global brands and local SMEs, generating returns up to 10x higher than standalone marketing channels.
The Right Messages at the Right Time
By leveraging the most powerful elements of your proposition, Q Framework will reinvent the way you reach new customers, creating valuable brand awareness and new, qualified sales opportunities.
But what are the tools that make Q Framework so successful? A proven formula of content-led marketing, intelligent ad strategy and customer prospecting, combined to give you a significant hike in sales and product awareness within a hypertargeted audience.
A System for Growth
Operating on a pre-defined six- to twelve-month plan we nurture prospective buyers through each stage of the framework, initiating a dialogue using LinkedIn and email by providing valuable, relevant content to build individual relationships as we go.
Customer Persona > Target Audience > Messaging > Strategy
Establish a Need
Evaluate & Purchase
A series of content-led campaigns are launched to increase awareness of your brand and the proposition. This drives prospects through each stage of Q Framework with the eventual outcome of being ready to evaluate your solution and buy.
Customer Persona > Target Audience > Strategy & Messaging