Privacy Policy


This Privacy Policy was updated on 16/05/2021.

We are committed to ensuring we meet our obligations under the Privacy and Electronic Communications Regulations (PECR) and the General Data Protection Regulation (GDPR).

This Privacy Policy sets out the basis in which Showcase Industries Ltd trading as QliQ (together “QliQ” or “Showcase Industries” or “we” or “our” or “us”) collects, uses, maintains and discloses personal data collected from you or that you provide to us. This Privacy Policy applies to this website and all products and services offered by Showcase Industries Ltd. By visiting any of Showcase Industries Ltd's websites, including,, and, you are accepting and consenting to the practices described in this notice.


Details of the Data Controller

Controller for the purposes of the General Data Protection Regulation (GDPR), other data protection laws applicable in the United Kingdom and member states of the European Union is:

Showcase Industries Ltd T/A QliQ
8 West Mills Yard
Newbury, Berkshire
RG14 5LP


The Information We Collect

Showcase Industries Ltd is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this Privacy Policy. When you call us, visit our website(s), engage with our ‘live chat’ service or submit a website form in connection with our activities we may collect information about you including, but not limited to:

  • Name
  • Telephone number
  • Contact information, including email address and business address
  • Demographic information such as location, age and gender
  • IP address

We require this information to respond to requests and queries, to understand your needs and provide you with a better service. We may also use the information to improve our products and services.

If you request it, we will periodically send you promotional emails about new products, offers or other information which we think you may find interesting using the email address which you have provided.


Storage, Security & Sharing

The data that we collect from you may be transferred to, or stored in, our CRM system. It may also be stored in a location outside the European Economic Area (“EEA”). By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

We will always do our best to protect your personal data, but sometimes we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

We are committed to ensuring that your information is stored securely. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

We will never share your personally identifiable information with any third party without asking for your permission first. We do not sell, trade or otherwise transfer personal information to outside parties (except to the third parties with whom we have contracted to provide services to us, but we will always seek your permission before sharing your information).


Data Retention

Showcase Industries Ltd will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements. For tax purposes the law requires us to keep basic information about our customers for six years after they stop being customers. In some circumstances we may anonymise your personal data for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.


Your Rights

Where applicable, you may have certain rights granted to you by the legislator including:

  • a right to access to a copy of the information we hold about you;
  • a right to request the complete erasure of your personal data from our systems;
  • a right to object to processing that is likely to cause or is causing damage or distress;
  • a right to prevent processing for direct marketing;
  • a right to object to decisions being taken by automated means;
  • a right in certain circumstances to have inaccurate personal data rectified, blocked, erased or destroyed; and
  • a right to claim compensation for damages caused by a breach of the Act.

You may request details of personal information which we hold about you under the Data Protection Act 1998. No fee will be payable. If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible and we will promptly correct any information found to be incorrect.


Non-Personal Identifiable Information

When you interact with our website we may collect non-personal identification information about them. Non-personal identification information can include the browser name, the type of computer and technical information about your means of connection to our Site, such as the operating system, the Internet service providers utilised and other similar information.


Changes to this Privacy Policy

Showcase Industries Ltd has the discretion to update this Privacy Policy at any time. When we do, we will revise the updated date at the top of this page. We encourage you to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this Privacy Policy periodically and become aware of modifications.


Contacting Us

If you have any questions about this Privacy Policy, the practices of this Site, or your dealings with Showcase Industries Ltd or QliQ in general, please contact us at:

  • Showcase Industries Ltd T/A QliQ
    8 West Mills Yard
    Newbury, Berkshire
    RG14 5LP
  • 01635 800868
  • Data Protection Officer: Mr. Alexander Croucher MCIM CMktr, Director