Boots is the UK’s largest pharmacy-led health and beauty chain, with 2,500 stores providing thousands of products from vitamins and minerals to corporate flu vaccinations.
Helping Boots promote their corporate flu vaccination services to 11,000 decision-makers on LinkedIn...
Boots chose QliQ to deliver an awareness campaign for its corporate flu vaccination service. Our goal was to generate appointments with corporate customers whose staff wanted a flu vaccination at their local Boots store. To achieve this, we created a series of highly targeted campaign messages to promote key benefits of the service on a sector-by-sector basis. Using a combination of paid ads and organic posts in the LinkedIn news feed, the campaign reached 11,000 decision-makers.
QliQ‘s campaign efforts reached 11,000 decision makers over a 4-month period. This provided a welcome boost to Boots’ inbound enquiries.
FIND OUT MORE
Want to know the full strategic approach we took to achieve these results? Request the complete case study below or call us on 01635 800868 to find out more. We're a friendly bunch...